Let the fashion show season begin! On Friday, January 11th, Durham hotspot Motorco Music Hall, played host to dtownMARKET’s reFASHIONED Spring 2013 runway show. The second of dtownMARKET’s fashion shows, the mission of reFASHIONED is to change the public’s concept of fashion and design, by showcasing and bringing awareness to local, emerging talent.
The stylish event was hosted by The Real Laww and Marilyn ManHo, who complemented each other with comedic jokes and commentary of the clothing as it came down the runway.
An elevated catwalk in the center of the main room in Motorco, with VIP seating on both sides of the runway, allowed all members of the audience and press to enjoy a front row experience. The models and designs rocked the runway to beats provided by DJ Shahzad, who also kept guests engaged before the fashion show began.
Talented, creative, young, and inspiring were just some of the words used to describe the local designers. reFASHIONED showcased seven designers: Deanna Edwards by ANNA, First Edition, Runaway Clothes, Belindabilly, Riverbasin Outfitters, and LifeKit.Deanna Edwards by ANNA – Anna Edwards, First Edition – Cady Childs, Runaway Clothes – Gabriel Eng-Goetz, Belindabilly – Belinda Blakley, Riverbasin Outfitters – River Takada-Capel, LifE KiT Lifestyle Company, and Marguerite Blakeney by Jakki Kalogridis.
reFASHIONED designers incorporated Spring 2013 trends into their creations; black and white, mod/vintage, animal prints, backless shirts and dresses, chevron prints, clashing patterns, and Pantone’s Color of the Year; emerald, were among some of the trends to grace the runway.
Deanna Edwards’ collection was described as “60’s mod and hippie-inspired with a mixture of animal prints and blacks and whites tones.” First Edition by Cady Childs was Persian-inspired with hints of satins, emerald tones, lace, and beautifully tailored pieces. The talented designer received rave reviews from audience members.
Attendees cheered loudly for the designs of Runaway Clothes, who have an established and loyal fan base. The urban apparel brand, who coined the term “DURM” caters to both women and men. Support of Runaway Clothes even came from host The Real Laww who wore a Runaway fitted “DURM” hat throughout the entire fashion show.
Riverbasin Outfitters appeals to the rise of eco-friendly conscious shopping with their beautiful gypsy inspired clothing and jewelry, created from vintage and found items.
Another, crowd favorite was LifE KiT, a lifestyle company that undestands the role of humility in everyday life. The Lifekit team even passed out fashion buttons for the audience to wear during the show.
The party didn’t stop when the fashion show ended! Guests were given access to the designers and even had the opportunity to purchase pieces from their collections in the Garage Bar section of Motorco. Fashion lovers took advantage of this opportunity to support local talent.
dtownMARKET’s reFASHIONED organizer, Kala Wolfe, received countless applauses, thanks, and compliments from the hosts and audience for the successful night. Carolina STYLE Magazine is excited for the next event…hope to see you there!
Photography by Jason Rizzo