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LaLa Anthony, “Fat Joe” Cartegena, Loren Ridinger and More at Market America Conference in Greensboro

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LaLa Anthony, “Fat Joe” Cartegena, Loren Ridinger and More at Market America Conference in Greensboro

Converting Spending Into Earning.  That is the message Market America | SHOP.COM will deliver to more than 20,000 eager entrepreneurs at its 2015 International Convention here in Greensboro, home of its corporate headquarters this week. This year’s event, to be held August 6-8 at the Greensboro Coliseum, will showcase the latest developments in Market America | SHOP.COM’s high-tech, high-touch approach to retailing, which has made the company a leading player in the global e-retailing sector, as evidenced by its inclusion on Internet Retailer Magazine’s Top 500 Guide, coming in on the list at number 57.

This year’s event will also feature members of the Market America Executive Team, many of the company’s most thriving businesspersons and celebrity guests.  Television/Film star La La Anthony will be on hand to talk about  Motives® for La La. Grammy nominated rap artist, entertainment maverick and successful entrepreneur who is President of the Latin Urban Division of Market America Joseph “Fat Joe” Cartagena will take the stage to describe his vision of Market America | SHOP.COM as the “Invisible Train” transporting those who are ready to places once reserved for only the privileged few.

ca9b86_03dfec82f66a49a08f66de809906d3a4Previous Market America events have been attended by the likes of Alicia Keys, Jennifer Lopez, Serena Williams, Alejandro Sanz, Khloe Kardashian, Gloria and Emilio Estefan, Tony Romo, Swizz Beatz, Paulina Rubio, and Marc Anthony, among many others.

New products from the Fall/Winter 2015 makeup collection from the award-winning Motives by Loren Ridinger cosmetic line created by Market America | SHOP.COM Senior Vice President Loren Ridinger, will be unveiled. Ridinger and actress LaLa Anthony will announce the new products to their respective lines.  New hot, color trends for the fall/winter season in addition to line expansions for both the Motives and Motives for La La brands, will be available immediately following their unveiling on SHOP.COM and



“We have combined the passion, beauty expertise and social influence these amazing women have with our unrivaled marketing systems,” said Loren Ridinger, Co-founder of Market America, VP and uccessful internet, cosmetics and fashion entrepreneur. Her popular Loren’s World has been featured as one of the Top 100 Sites for Women by Forbes as well as features on The View and Vogue.

Ridinger who also has Loren Jewels and a partnership with Flat Out Of Heels. will share more exciting news about the both lines as well as new mobile technologies for SHOP.COM.  One technology is the Motives SHOPBOX feature for Facebook.

For more details on the conference, visit the Market America Blog.

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