DOVE® Men+Care®, a Unilever men’s personal care brand, has launched its first face care line that improves the quality of men’s skin, and offers a complete face grooming solution. The full line of products help men to care for their faces, and encourages healthier grooming routines. Designed to care for men’s skin in three easy steps and offer a variety of solutions for men’s different skin types, the NEW Dove® Men+Care® Face Range includes: cleansing, shaving, post-shave and face care products.
“Men today have a great deal to care about, from their families to their careers, but they don’t always give their personal care the same level of attention,” said Rob Candelino, Vice President, Unilever Skincare. “Neglecting to properly cleanse and moisturize their skin, or doing so but using harsh products like regular soap, all contribute to a man’s face looking tired and feeling worn. New Dove® Men+Care® Face products seek to help men eliminate needless torture from their grooming routine and help put their best face forward when it matters most.”
The Dove® MEN+CARE® Face Range was built on the brand’s heritage in cleansing, moisturization and care. The products deliver effective performance and the extra level of care that men need in three easy steps:
Step 1: Facial cleansing: effective cleansing, fights skin dryness.
Step 2: Shaving: protects from irritation and leaves skin feeling smooth.
Step 3: Face Care: fast absorbing and provides day-long hydration.
The skincare line is available at most drug stores. Prices range from $3.99 – $9.19